Today there are now over one billion (1,000,000,000) websites on the worldwide web. The average customer checks for your website first and will have viewed at least 4 before making a purchase. So having a site is essential, but not hardly enough. Your website is your greatest asset. But you need to unpack its potential. The whole world is waiting for you to connect them with whatever it is that you are selling.
Developing relationships, nurturing them and converting them into active ordering customers is our prime directive. And the web is perfect for relationship building. So now those billion websites become possible liaisons and customers. So what are the tools to accomplish this?
First Impression: The average click through is about 15 seconds. If you look like a templated site put together by your nephew, you lose. What you do, or sell must be clear. Your corporate Logo and contact info must be visible and accessible.
Searchable: The rules for SEO for Google have changed. Significant content is king as Google seeks to assure its users of quality browser experiences. Keywords are important but informative and educational content which is pertinent to your customers and your product is what will increase your ranking and position in search engines.
Content Marketing for websites: Not just great content for your site, but on-going blogs, forums and articles for yur lnding page, to keep them coming back for more.
Social Media: Services for building and maintaining Facebook, Twitter, and Linked In accounts that are regularly tended and updated.
Online Videos and Presentations: Creative Power-Point Slide Shows, INFOgraphics charts, graphs and visuals, Memes, Toons and podcasts all of which can go viral.
Test and measure your results, improve, revise and test and measure again.
We will show you how and better yet,...we will do it for you.